Transfer Window - When Will The Silliness End?

With the impending January transfer window 3 days away, one of those modern day football rules that was brought in a number of years ago. I wonder when all this silliness end?

The current transfer window set-up is a wet dream for the likes of Jim White and Sky Sports News. Unending narrative of the build-up from day one to the last day of the window, we see come August or January.

Does it serve a purpose to have Bryan "Swanno" Swanson each and every day on his big iPad version of a TV spouting the same old bullshit? Or David Craig standing outside Sunderland's training ground? And Harry Redknapp hanging out his car window on the way out of the training ground with his latest tale of bullshit?

What is the point of it all, in actual fact its pointless gimmicks that pander to an already saturated football landscape.

Like me if you can recall the old transfer window(there wasn't one). The days when clubs could sign players at any stage during the season, the impact that the signings could change a season from a good one to a great one. It was simple and served a purpose.

It's replacement for me it has made a manager and a football club's inner workings more complicated than it needs to be. The impact is hitting football supporters in the pocket because of over-inflated wages been paid to players who are signed in a panic.

Until the silliness ends, the cycle will continue and subjection to gimmicks which don't need to be associated with a transfer of a player.